JOB OF THE DAY: BRAND MANGER WANTED FOR LOCAL NEW STATION
Become the brand manager for a local new station.
Are you able to advance brands and images? Do you have a knack for journalism and image promotions? Would you like to use your skills and experience to raise the preference level of a news station in both ratings and research? Well if you do, you just might have a job! KXAN is hiring for a Brand Manager (promotion manger) here in Austin.
SPECIALIZED
KNOWLEDGE/ SKILLS/ ABILITIES
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Must be
an active listener; must be able to give full attention while others are
talking, able to interpret concerns and ideas and turn them into solutions.
You must be detail oriented; and possess time management skills because it’s
required of this position.
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You have to have
excellent writing, grammar skills & editing
techniques, as well as verbal communication skills; and you must have the
ability to evaluate relative costs and benefits and use good judgment to
determine best outcome. Creative problem-solving abilities.
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As the brand manager, you will work with the Marketing Director to achieve station marketing goals and inspect layouts and advertising copy/edit scripts,audio and video tapes, and other promotional material for adherence to specifications. You will also be required to manage community marketing events.
§ Plan and prepare advertising and
promotional material to increase sales of products or services, working with
customers & sales departments.
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§ Gather and organize information to
plan advertising campaigns.
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§ Confer with clients to provide
marketing or technical advice.
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§ Direct, motivate, and monitor the
mobilization of a campaign team to advance campaign goals.
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§ Confer with department heads or
staff to discuss topics such as contracts, selection of advertising media, or
product to be advertised.
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§ Prepare budgets and submit estimates
for program costs as part of campaign plan development.
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§ Prepare and negotiate advertising
and sales contracts.
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§ Plan and execute advertising
policies and strategies for organizations.
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§ Assist with annual budget
development.
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EDUCATION/
EXPERIENCE:
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Bachelor's
in Marketing or equivalent experience; with at least 3 years television
promotions management experience. Experience with multi-platform content
preferred.
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TRAINING/EQUIPMENT:
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Computer with editing
and graphics software.
v MS Office to include: Word, PowerPoint, Excel, Outlook, and
Access. Work
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Environment/Mental/Physical
Requirements: High stress environment with deadline pressures. Some travel
may be required.
KXAN ****EOE/MINORITIES/FEMALES/VETERANS/DISABLED****
Job Title Producer/Editor-KXA123
(Brand Manager)
Requisition Number 15-00634
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